For years, local business SEO was simple: build backlinks, optimize Google Business Profiles, and spam exact-match keywords. But in 2024, everything changed. People started asking ChatGPT "Who is the best personal injury lawyer near me?" and asking Perplexity "Recommend a highly-rated cosmetic dentist in Chicago."
Suddenly, the businesses ranking #1 on Google were nowhere to be found in AI responses. LLMs don't care about your backlink profile or keyword density. They care about entity confidence, structured data, and sentiment analysis across the web.
That's why we built Senkuads (also known as Senku ads). We saw that incredible local service businesses were becoming invisible in the new era of search. We reverse-engineered how Large Language Models decide who to cite, and we turned that into a repeatable process.
Today, we don't do traditional SEO. We do LLM SEO. We structure your data so AI understands it, build citations in the knowledge bases that AI models train on, and ensure that when a customer asks an LLM for a recommendation, your business is the only logical answer.